7 years ago today, I quit my corporate job without a real plan (or any savings, or any clue of what I was getting myself into…) and took a two-week trip to Hawaii before diving headfirst into the unknown. Here are 7 things that I’ve learned over 7 beautiful, messy, purposeful, successful, painful, incredible years.
The evolution of my brand – my identity, my business model, my niche, my message – continues to unfold in ways that surprise me. While I know another rebrand doesn’t surprise anyone who knows me well, there is something deeper going on: this is a representation of me getting closer and closer to who I really am…
If you’re a soul-led entrepreneur, you have likely experienced moments of tension in your business. As you grow, parts of your brand, or business model, or content, or offerings, or clientele, etc. will start to feel “off” or sticky. In this blog and video, I share how to recognize those moments of tension, how to move through them without burning out, and teach you my exact framework for uncovering the next evolution of your business and brand.
In March 2021, I launched a new website and brand for my company, Studio Co.Creative. I wrote a blog post outlining the reasons for this refresh and relaunch, explaining how the business has evolved and what the new vision is. I ended the blog by writing: My original purpose, to help mission-driven businesses create greater […]
In my 10+ years as a brand consultant, marketer, and entrepreneur, one thing has become very clear: building a magnetic brand is contingent on how well you know, listen to, and trust yourself. I spent years trying to build my business the 'right' way, but once I let my soul take the driver's seat, everything changed. Now, this is what I'm here to teach you: soul first, then strategy... creating alignment (and success) from the inside out.